For Transatlantic Trade, This Time Is Different
In the past, U.S. and European negotiators have tried and failed to create a unified transatlantic market. But the trade talks that President Obama announced this month have a much better chance of succeeding, thanks to a greater need for economic growth on both sides, the threat of China’s illiberal economic behavior, and the desire to give U.S.-European relations a new purpose.
TYSON BARKER is the director of transatlantic relations at the Bertelsmann Foundation.
The West has triumphed over its adversaries, but all is not well in the realm. Its voters are unhappy, its politics adrift. Now is not the time to pursue ambitious plans that would simultaneously deepen and broaden existing institutions. The West must lock in and eventually extend the greatest achievement of the past century: the creation of a community of democratic states among which war is unthinkable. The mechanism would be a transatlantic union committed to a single market and collective security.
Volkswagen's headquarters in Wolfsburg, Germany. (Fabian Bimmer / Courtesy Reuters)
In his State of the Union address two weeks ago, U.S. President Barack Obama announced that Washington would launch negotiations with the European Union this year on a comprehensive venture called the Transatlantic Trade and Investment Partnership (TTIP). Negotiators in the United States and Europe aspire to make the TTIP the most advanced economic agreement in the world, and any deal will likely go beyond the most basic aspect of free trade -- namely, the elimination of tariffs. More broadly, Europe and the United States can be expected to align their regulations regarding manufacturing and services such as finance and telecommunications. The deal would also address new frontiers of economic growth, including the U.S. shale gas market and online intellectual property. They also hope to eliminate almost all barriers to foreign direct investment.
The elimination of tariffs alone, which average out to four percent on goods traded between the United States and Europe, could remove a $24 billion impediment to transatlantic trade. Beyond free trade, however, the real gains from the deal would come from regulatory cooperation. Transatlantic business would flourish, for example, if German cars that passed safety inspections in Stuttgart also met standards appropriate for U.S. drivers, if drugs and medical devices designed in one market could be sold to consumers in the other more quickly, and if smart-phone plugs built for both markets would be interoperable. In the highly regulated areas of advanced manufacturing and services, the backbone of the U.S. and European economies, streamlining business would give each side a huge boost in competitiveness...
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