China's environmental problems are mounting. Water pollution and water scarcity are burdening the economy, rising levels of air pollution are endangering the health of millions of Chinese, and much of the country's land is rapidly turning into desert. China has become a world leader in air and water pollution and land degradation and a top contributor to some of the world's most vexing global environmental problems, such as the illegal timber trade, marine pollution, and climate change. As China's pollution woes increase, so, too, do the risks to its economy, public health, social stability, and international reputation. As Pan Yue, a vice minister of China's State Environmental Protection Administration (SEPA), warned in 2005, "The [economic] miracle will end soon because the environment can no longer keep pace."
With the 2008 Olympics around the corner, China's leaders have ratcheted up their rhetoric, setting ambitious environmental targets, announcing greater levels of environmental investment, and exhorting business leaders and local officials to clean up their backyards. The rest of the world seems to accept that Beijing has charted a new course: as China declares itself open for environmentally friendly business, officials in the United States, the European Union, and Japan are asking not whether to invest but how much.
Unfortunately, much of this enthusiasm stems from the widespread but misguided belief that what Beijing says goes. The central government sets the country's agenda, but it does not control all aspects of its implementation. In fact, local officials rarely heed Beijing's environmental mandates, preferring to concentrate their energies and resources on further advancing economic growth. The truth is that turning the environmental situation in China around will require something far more difficult than setting targets and spending money; it will require revolutionary bottom-up political and economic reforms.
For one thing, China's leaders need to make it easy for local officials and factory owners to do the right thing when it comes to the environment by giving them the right incentives. At the same time, they must loosen