The Future of the Multinational Enterprise

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The Future of the Multinational Enterprise

By Peter J. Buckley and Mark Casson
Holmes & Meier, 1976
116 pp. $16.00
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Emphasizing the internalization of knowledge as a key to profitability and multinationality, two British academics construct a theory and speculate on how slower growth in the future will affect the MNCs. Not revolutionary, their case is well argued; empirical testing and comparison with other theories help make this one of the best recent books on the subject.

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